Taipei ITF One of Asia's Biggest Travel Fair
Time for Taiwan ~ Time for ITF 2014
Despite its small geographic area of 36,000 km² and a population of 23 million, Taiwan is a destination rich in diverse natural and cultural tourism resources, and a people who are deeply passionate about travel. In 2012, Taiwan set historical records in terms of both inbound and outbound tourism; the island attracted 7.31 million international visitors and saw 10.23 million outbound travelers, demonstrating the power of Taiwan as a viable tourism market.
Boasting a 26-year history, the Taipei International Travel Fair (ITF) is a large-scale exhibition that serves as the ideal platform to bring together industry exchange and consumer spending. In 2012, over 60 countries and 850 organizations participated in ITF, utilizing 1,200 exhibition booths and attracting more than 260,000 visitors. The event generated NT$1.5 billion in revenue (approximately USD$500 million), further demonstrating the signifi cance of ITF as a powerful business opportunity for tourism in the Asia Pacifi c region.
The 2013 Taipei International Travel Fair will be held at the Taipei World Trade Center Hall 1 and 3, from October 18 to 21. In addition to the main exhibition, ITF also offers opportunities for further engagement and business exchange through trade conferences, product information sessions, industry seminars, and various special performances that highlight each country’s unique culture.Using ITF’s 2012 results as a benchmark, 2013 poses to be another successful year with more countries participating and approximately 1,200 booths utilized; to capitalize on this opportunity, participating organizations should register as soon as possible.